Thursday, October 18, 2012

Organic chocolate package design update: Loiza dark chocolate branding and merchandiser display

Here is an updated version of the Loiza Dark chocolate packaging design I've been working on lately. I added a few more colors and made some tweaks to the landscape illustration. Loiza Dark is an artisan chocolate made in Puerto Rico. I created the illustration on the package design based on a photo of the actual growing fields of the cacao trees. To my surprise chocolate isn't made by tiny orange people called oompa loompas. I created a custom die-line for the merchandising display case to accentuate the tree foliage. This is the only one of the many chocolate product offerings from this company that we are developing.